French boutique industry, signed a strategic agreement with China

February 2nd, 2010

November 27 Friday, the Chinese Minister of Commerce Chen Deming during the official visit to France, the French boutique Industry Association (Comité Colbert) and the China Light Industry Arts & Crafts Import and Export Chamber of Commerce (CCCLA) signed a strategic aimed at developing the creative industries agreement. The signing ceremony, organized by the French Ministry of Economy held at the Sino-French forum, French Economy, Industry and Employment Minister Christine. Lagarde (Christine Lagarde), French State Secretary for Foreign Trade Anne – Marie. Idrac (Anne-Marie Idrac ), and Chou Hong Chinese Assistant Minister of Commerce, attended the signing ceremony.

As a creative industry, the French boutique sector is rooted in France, is based around the characteristics of skill, and is perceived representatives of French culture. Therefore, the French boutique industry, hope and intention in the international arena to represent their countries culture and industry contacts to establish a dialogue with a view to cultural diversity and harmonious world-oriented to play an active role in the development.

In view of the glorious boutique industry in promoting the French played an important role that China hopes the French Federation of boutique industry dialogue in order to promote China’s development of creative industries. As the Chinese Minister of Commerce Chen Deming on November 25 by the French “Le Figaro” newspaper, pointed out, the creative industries are driving one of China’s domestic consumption of media.

Therefore, the French boutique Industry Association and China Light Industry Arts & Crafts Import and Export Chamber of Commerce signed an agreement conversational. The agreement does not involve any commercial or industrial intent, will be through dialogue and exchange of experiences and promote both sides to the prevailing approach to development based on intellectual property rights promotion, communication skills, creativity, ethics and sustainable development of a common value of the cultural industries.

After signing the agreement, both sides will be in China’s Minister of Commerce Chen Deming and the French boutique Industry Association Board of Directors during a meeting held in the afternoon to launch the first phase of dialogue.

France Boutique Industry Association chief executive, Peng Yi Li (Elisabeth Ponsolle des Portes), said: “This agreement will help us in China, can be found in our ongoing promotion of intellectual property rights, communication skills and ethics and other creative industries, specially valuable dialogue persons. “

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